This or that. Then tell me why.

Which side are you on? Tap one.

A picture game for new friends, dates and parties.

Vice-Versa shows a pair of pictures that are exact opposites. Everyone points at one at the same time. Then you talk about why, and the pictures stop mattering.

Get notified at launch How to play

How to play

The whole rulebook is a countdown.

You need two people, or a whole table, and a little curiosity. There is nothing to win and no clock to beat.

  1. 3

    Look at the pair

    Sparkling or still water. Phone face down or face up. Cat or dog. The two pictures are identical except for one detail.

  2. 2

    Point on the count

    Everyone points at a picture at the same moment. Nobody gets to wait and copy.

  3. 1

    Ask each other why

    That is where the game happens. Stay on one pair for ten minutes if a story comes out. Turn to the next one only when everyone is ready.

Which way the toilet paper hangs means nothing. Why you hang it that way can say a lot.
  • OrderChaos
  • HabitRebellion
  • PlanningImprovising
  • TogetherApart

What we promise

The pictures open the conversation, then step aside.

No points, no winners

No scores, no compatibility percentages, no final results. The game works when you stop looking at the pictures.

No timers

A good pair can last a whole drink. The next one comes only when you ask for it.

Disagreeing is the best part

Finding out you chose differently is a playful provocation. That is where the best conversations start, and on a date, the flirting.

Nothing to prepare

No setup, no reading the rules out loud. One line is enough, and the first pair is already on the table.

Where to play

Anywhere people are about to meet properly.

Two people at a café table or ten around a sofa. The rules stay the same: everyone points, then everyone explains.

  • Ice cream in a coneorIce cream in a cup

    Breaking the ice

    New friends, new flatmates, new colleagues. Easy questions with surprisingly long answers, and nobody has to talk about the weather.

    Cone or cup

  • A hand holding a phone with a dating app profileorTwo hands reaching for the same bowl of peanuts at a bar

    On a date

    Skip the job-interview questions. You learn more from how someone eats their fries, and disagreeing turns into flirting.

    On an app or by chance at a bar

  • A big birthday party with a cake and balloonsorA quiet birthday at home with one cupcake

    At a party

    Everyone points on "3, 2, 1" and the room splits in two. Then each side has to defend its choice.

    Big party or quiet at home

  • A couple in bed under one shared blanketorA couple in bed under two separate blankets

    As a couple

    You've been together for years and you think you know every answer. Play anyway and find out.

    One blanket or two

Also good on long car trips, at family dinners, on the first day of a new team, and anywhere a phone would otherwise come out.

The pairs

Small objects, big opinions.

Every pair is painted in our own gouache style and holds the same composition on both sides. Only the detail that matters changes.

  • Bed made neatly

    Bed madeorLeft unmade

    Bed left unmade
  • Phone battery at 100 percent

    Always 100%orAlways 5%

    Phone battery almost empty
  • Passenger in the window seat

    Window seatorAisle seat

    Passenger in the aisle seat
  • One dessert with two spoons

    One dessert, two spoonsorEach their own

    Two desserts, one each
  • Croissant dunked in a cappuccino

    Croissant dunkedorEaten dry

    Croissant eaten dry next to the cup
  • Phone in dark mode

    Dark modeorLight mode

    Phone in light mode
  • Clock showing ten minutes early

    Ten minutes earlyorTen minutes late

    Clock showing ten minutes late
  • A couple sleeping in a hug

    Sleeping huggedorFar apart

    A couple sleeping far apart

Painted across food, home, travel, work, style and love. The book is printed in grey, so every difference is carried by shape, not only by color.

One game, four ways to play

Same pictures on a screen, a card, a page, or a little object on the table.

  1. Coming first · Free

    Web app

    Open it from a link or a QR code, no download and no account. One pair at a time, the next one only when you ask.

    • No profiles, no results screen
    • Helps us learn which pairs spark the longest conversations

  2. Next

    Card deck

    The pocket version. Shuffle, draw, play at the bar, on a train, at a party. One pair per card, both pictures on the same face, one above the other.

    • Small enough for a pocket, a bag or a party table
    • One instruction card: Choose. Then ask yourselves why.

  3. Next

    The book

    A gift to keep on the coffee table. Pairs on facing pages, so you see both and turn the page together.

    • Open it on any page, there is no order to follow
    • An optional one-line prompt for when you get stuck

  4. Later

    The box

    A phone on the table ruins a date or a dinner. This small box sits between you and does one thing: it shows the next pair. A round color screen, three keys and a knob, nothing else.

    • Matte color screen, low brightness, turns off after each choice
    • No notifications and no connection while you play

Be the first to play

Pick a side. We'll write when it's ready.

Leave your email and we'll write once, at launch. Ticking what interests you helps us decide what to make first.

I'm interested in